Just saw Ewan MacGregor front an advert for UNICEF begging for £5 donation – because he guarantees it will make a difference. How can he guarantee – does he personally transfer aid to deprived areas or is he just reading an autocue. Hasn’t Brass Eye taught them anything.
Also if he is genuine why do they ask for a monetary amount, why not a percentage of your income such as 0.01%. The powerful in this country (usually denoted by wealth) only appear to get involved in any plight when it hs the potential of making them more money and in return gain more power / influence.
Instead the public are made to feel guilty to continually put there hands in their pocket, when Governments could do far more (except take off the VAT) to help charity organisations. Why does a charity exist; the definition is: